NHL To Seattle 2016 News in Review

From a league level, we entered the beginning of 2016 with some outstanding questions on the two NHL expansion applications from Quebec and Las Vegas. Meanwhile, locally we were still waiting on the outcome of the final street vacation on the SoDo arena.
January 14th Rumors start to circulate that the falling Canadian Dollar could adversely impact Quebec City’s NHL Expansion bid. In hindsight, this is early foreshadowing that would slowly gain steam as the league got closer to the final expansion announcement.
January 25th Slowly but surely, the final stages of the SoDo Arena street vacation vote start to materialize.
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January 27th Gary Bettman references Seattle as an intriguing NHL market. At this point, the ship had sailed on expansion for this round but encouraging to know that Bettman still acknowledges Seattle as a solid market for an NHL franchise.
February 13th  Reports come out that the KeyArena could be remodeled to accommodate both NHL and NBA. Seattle times begins to push this as a better option than SoDo.
February 22nd In a response to the Seattle Times editorial, council member Tim Burgess sharply response and criticizes the Seattle Times for inaccurate reporting.
March 15th The city council conducts a public hearing on the Sodo Arena Occidental Street Vacation.
March 16th In a small blurb of Elliote Friedmans weekly column, it is revealed that Chris Hansen remains in contact with the NHL. This isn’t a game changer but important to know that communication lines remain open.
April 6th City of Seattle Transportation committee hears final presentation on Occidental Ave street vacation for the SoDo Arena. SeattleArena
April 20th Occidental Ave street vacation vote scheduled for Seattle City Council on May 2nd.
May 2nd The Occidental street vacation fails in full City Council meeting by a vote of 4 to 5. The street vacation would have been the last hurdle to have a shovel ready SoDo arena.
May 4th Theories start to circulate that the failed street vacation might break the implied monopoly the Hansen group had on arena options in the area.
May 23rd After the fallout of the denied Occidental street vacation, I claim the SoDo arena dead. (I hope I am wrong. Even though there has been plenty of activity in SoDo over the second half of 2016, it is still not clear how this street gets approved.)
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June 22nd NHL awards the 31st franchise in league history to the Las Vegas for play to begin in the 2017-18 Season. Quebec City is not awarded a franchise. Under the circumstance this could be the best possible outcome for Seattle (or any other city looking to land an NHL team someday).
August 4th Communications between the Port of Seattle (staunch opponent of arena) and the Seattle Times Editor Frank Blethen reveal that the Times was working on a $290,000 PR campaign story for the Port at the same time the Seattle Times launched an editorial campaign against the SoDo Arena. If you ever wanted to know why the Seattle Times was so against the SoDo Arena, now you know.
September 22nd News reveals the Hansen group continues to accumulate land in Sodo. A strong signal that they have not given up on a SoDo arena.
October 25th Hansen group offers the City of Seattle a 100% private financing arena with more infrastructure invested in the SoDo area. (I still think this is much ado about nothing since without an NBA team the group would not get any financing anyway.)
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October 27th Seattle Times reveals that the City of Seattle will open up a Request for Proposal for a (major) renovation of KeyArena that could accommodate a potential NBA or NHL team.
October 28th A small blurb in a wrap up article of the week reveals that Victor Coleman is still interested in bringing the NHL to Seattle area.
November 14th In an announcement that will certainly help the PR efforts in SoDo, Seahawks Quarterback Russell Wilson announces that he has joined the Hansen Group to bring the NBA and NHL to Seattle.
November 15th Bettman confirms that the NHL is not looking at Seattle without an arena. A statement that surprised absolutely no one.
November 18th News reveals that current Carolina Hurricanes owner, Peter Karmanos wants to sell the Canes, even if it means relocation. As expected, this report is quickly denied by the league and Hurricanes management. If this ever were to come to fruition, the probable landing spot would be Quebec City. This would maintain a 15 teams in the west and 16 teams in the east.
December 15th The Oak View Group, headed up by industry vet Tim Leiweke, do a PR tour with local media outlets that reveal their intent on the KeyArena RFP process. The group mentions that they are in communications with both the NBA and NHL on their plans. They also reveal that they will not be owners of either an NBA or NHL franchise at KeyArena.
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Broward County hires a consultant to evaluate options for Panthers

News broke Friday that Broward County is hiring a consultant to evaluate options for the Florida Panthers who are currently asking for another $80M in subsidies from the counties to reduce the alleged hemorrhaging of money. As you can imagine, speculation ran rampant from here to Quebec City.

Population of South Florida

Population by city in South Florida

Let’s step back and evaluate how we got here:

It definitely seems like the mayor is on the defense a bit. This is a report from February and it appears that she does not have a solid stance right now, hence the consultant.

There is a couple ways to look at this latest development:

  1. County is being responsible to getting an expert to weigh their options. They will need to pay the arena debt with or without the Panthers so it is good to know the cost/benefit of their options.
  2. The consultant could be paid to tell them the answer they want to hear (i.e. “we can’t afford to let them leave.”)

 

One of my biggest issues with all of this is if the team was hemorrhaging cash, why did Vincent Viola buy the team? Certainly we would have evaluated his investment. I don’t think the Panthers are going anywhere, the team appears to make money for the owner. That said, the numbers may have changed since the full season lockout.

FloridaPanthers Attendance

Attendance has been relativity flat: 2011-12 had a playoff run and 2012-13, all the games were played from mid-January on, a time of year where they draw more fans not to mention it had the excitement of a shortened season. According to Team Marketing Report, the Panthers had the 3rd lowest ticket prices in the league last season only behind Dallas and Colorado (two playoff teams that will undoubtedly see their ticket prices go up.)

If the threat is real, I don’t see Seattle as an option. With Quebec’s new arena near completion, that would probably be the target. The challenges that remain for Quebec are ownership and the Canadian dollar exposure.